Formed in 2024, the National Fisheries Institute Sushi Council is a pre-competitive stakeholder group made up of fish farmers, harvesters, processors, distributors and end-users at retail and foodservice. We work across the world to enhance sushi product integrity and promote industry-led food safety.
WHY DO WE NEED THE NFI SUSHI COUNCIL?
Food safety and labelling standards are essential for facilitating international trade and building consumer trust. Traceability is also becoming increasingly important within a global seafood market, as governments and consumers demand greater transparency from the industry. We are, therefore, leading the sushi industry in sharing and championing safety and labelling practices that enable us all to proudly and confidently share the origin story of our products throughout the value chain and with consumers.
WHAT ARE WE DOING?
Led by a steering committee of industry and technical personnel, we are convening industry-led discussions at major global seafood events like the Global Seafood Market Conference and the Seafood Expo North America, to encourage as much industry participation as possible in the Council’s development of safety and labeling guidance. We also create and curate resources for the proper sourcing and handling of sushi and sashimi products. Check out our comprehensive resources page here.