Pacifical tuna traded under the brand Raimond Freres will be traced through Ethereum blockchain.

Swiss food firm partners with Pacifical to trace tuna products through blockchain

Swiss food company Gustav Gerig has partnered with Pacifical to make their MSC certified canned and pouched Rosé tuna range under its Raimond Freres brand traceable through the Ethereum blockchain.

Data as Key Competitive advantage as unique and reliable origin story and Data search in Blockchain

In this way, both companies will enable all its clients access to data on exactly how the Pacifical MSC tuna was sustainably caught through the following information: which captain, vessel, catch timing, method and area, where and when it was processed.

The Ledger (transaction logbook)

Gustav Gerig’s representatives feel confident that thanks to this top-notch technology, the firm further confirms not only its leadership and innovative position within the Swiss Food market, but most importantly its mindset to offer sustainable goods.

This innovative tool is provided by the company Atato, a blockchain service provider that builds decentralized applications for enterprise customers. Founded in 2017 in Bangkok, Atato leads the enterprise innovation on blockchain in partnership with ConsenSys.

Pacifical key Validator: The transaction validator is Pacifical, who validates the transactions (Tracking /production code & the MTCB#) via the ATATO notary ledger. 

To also ensure the quality of the “Raimond Freres” brand for this project the final product and packaging will be audited by JMB International Thailand, a quality control third party with more than 30 years of experience in the tuna industry.

The MSC tuna products involved in this project will be recognizable by carrying the Pacifical logo on the can lids. The consumer will need to scan the QR code on the can label to access the blockchain viewer website. Once on the website, the consumer will need to enter the Pacifical tracking code found on the can lid. Then all the traceability information relevant to the fish in the can will be downloaded.

Pacifical was jointly set up by the eight Parties to the Nauru Agreement (PNA) to promote the PNA region and actively trade their MSC certified sustainably caught free school skipjack and yellowfin tuna to consumers around the world.

Gustav Gerig AG is a marketing and sales organisation, supplying both retailers and the catering industry with a diverse range of non-perishable foodstuffs. The tuna business is one of the company's core businesses and keeps a top priority its overall corporate strategic development.

The Raimond Freres procurement is handled with top and worldwide tuna packers to deliver the best possible products at the most competitive price. The brand has been a pioneer in Switzerland for the introduction of MSC certified tuna into the market and the synonym of sustainability and quality.

 
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