BioMar's feed factory in Nersac, France, will now produce the hatchery feed range LARVIVA. (Photo: BioMar/FIS)

BioMar moves production closer to Mediterranean

Leading high-performance fish feed supplier BioMar Group has moved its hatchery feed range LARVIVA from Denmark to its BioMar factory in Nersac, France. The move is meant to benefit hatcheries in the Mediterranean region by offering improved logistic services and closer communication between customers and BioMar product development.

“The move of the production from Denmark to France is a big advantage,” said LARVIVA Product Manager Marleen Dehasque. “We are building a dedicated LARVIVA team in the Mediterranean area and after some investments in the factory in Nersac we now have an excellent set-up for supplying and servicing hatchery customers in the Mediterranean area.”

There will now be better product availability, shorter lead time and increased flexibility. Also, by combining the live feed solutions, weaning and nursery diets in the LARVIVA range with the fry feed in the INICIO Plus range, BioMar will now cover all feed needs in the hatcheries in one single delivery, she explained.

BioMar is also strengthening its sales and technical support team in the Mediterranean to enhance its market coverage and upgrading the technical knowledge in all local sales organisations, according to Dehasque.

She also said that, in summer 2009, Kostas Ntomalis, an ichthyologist with a long experience working with hatcheries, joined BioMar Greece. He has taken over sales and technical support to hatcheries in the Eastern region of the Mediterranean. 

 “Reinforcing our Sales & Technical Support team allows us to create a closer dialogue between customers in the hatcheries, BioMar’s technical advisers operating in the area, and the formulation and production team at the factory. […] And in addition to this we have to add the effect from two new and very promising research and trial collaborations that we are setting up in Greece and Spain,” Dehasque concluded.

BioMar’s main business areas are feed for salmon and trout in Norway, the UK and Chile and feed for trout, eel, sea-bass and sea-bream in continental Europe. The company supplies feed to about 50 countries and over 25 different fish species across the globe.

BioMar fish feed types cover the full life cycle of the fish, including larvae, fry, smolt, grower and broodstock feed.

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By Natalia Real
[email protected]
www.seafood.media

Address:	Vaerkmestergade 25, 6th floor
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State/ZIP:	(DK-8000 )
Country:	Denmark
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