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Winn-Dixie’s 30,000-square-foot store in downtown Jacksonville, Florida, is one of its smaller units

Winn-Dixie Unveils A New Shopping Experience In Central Florida

  (UNITED STATES, 8/10/2011)

Winn-Dixie Stores, Inc. (Public, NASDAQ:WINN) has celebrated the completion of its newly remodeled store located at 1565 U.S. 441 North (Orange Blossom Trail) in Errol Plaza. 

The store’s transformation goes beyond the physical facilities – most notably the farmer’s market at the store’s entrance – to what’s inside the store and how it’s sold.

Just past the greatly expanded produce department is a massive new deli serving restaurant-quality entrees and side dishes for guests who are too time-stressed or just don’t want to cook a meal.

Experienced chefs direct preparation of the wide variety of foods – from made-to-order pizza, seven flavors of chicken wings, barbecue bar, and a carving station with fresh fish, poultry and prime rib.

“We are excited to deliver on our promise of providing our guests with a fresh, new shopping experience that is fun and imaginative,” said Dan Lafever, Winn-Dixie regional vice president.

“This store exemplifies our commitment to the residents of Apopka and serves as a one-stop grocery destination catering to the needs, tastes and preferences of the surrounding community.”

The expanded seafood department of the newly remodeled Winn-Dixie. (Photo: Business Wire)

Features specific to the newly remodeled Apopka Winn-Dixie include:

  • New store entrance with outdoor market
  • Expanded produce department with wood floor, featuring a wide selection of the season’s freshest fruits and vegetables
  • Expanded deli department with wood-burning rotisserie, carving station serving freshly roasted meats, and custom sandwich and sub shop
  • Hot food selections, including fresh, made-to-order pastas, barbecue, fried chicken, meatloaf, mashed potatoes, macaroni & cheese, and wing bar serving seven flavors of chicken wings
  • Expanded selection of specialty desserts, pastries and made-to-order cakes in the bakery, along with loaves of warm, freshly baked bread
  • 11 different freshly made compound salads, including spinach antipasti, curried cous cous, and green apple rocky road
  • Wide variety of meats carved to order in our full-service meat department
  • Expanded seafood department with fresh sushi created by an on-site sushi chef
  • Expanded selection of international cheeses, staffed with an experienced cheese specialist
  • Expanded selection of domestic and imported wines
  • Remodeled and expanded pharmacy with wellness center
  • Upgraded floral department, featuring an assortment of seasonal merchandise and specialty gifts
  • Highly polished stained concrete floors that look like granite
  • New Wi-Fi Internet café sitting area with complimentary coffee

     

Winn-Dixie team members serve ready-to-eat entrees and side dishes to guests. (Photo: Business Wire)

Physical changes in the store include hardwood flooring throughout the produce, deli and bakery departments, and highly polished concrete floors elsewhere in the store, as well as modern lighting and brighter, more colorful décor that showcases the thousands of offerings.

Besides the expansive wine and cheese sections staffed by knowledgeable specialists, the Apopka Winn-Dixie also has expanded meat and seafood departments and a dedicated area offering free Wi-Fi access and complimentary coffee.

Guests also can find “Winn-Dixie” and “Winn-Dixie Organic & Natural” private-label products, which offer national-brand quality at substantial savings.

Winn-Dixie’s seafood counter in downtown Jacksonville, Florida.

“We are committed to providing our Apopka guests with the greatest value and quality possible,” Lafever added.

“With an enhanced product selection and expanded departments, guests will enjoy a fresh and local shopping experience every time they visit our store,” said Tom Seay, store director.

“We welcome our neighbors and friends to come in and see their new Winn-Dixie.”

To celebrate the grand reopening, Winn-Dixie will host a series of celebrations throughout August that include cooking demonstrations, food tastings, live entertainment, raffles, giveaways and more.

This is the first of several of the new “transformational” remodeled Winn-Dixie stores in Central Florida.

Construction and renovations have begun on Winn-Dixie #2233 at 951 West State Road 434 in Longwood and Winn-Dixie #2266 at 7800 Highway 17-92 in Fern Park.

The grocer plans to open 17 stores like the one in Apopka in the coming year at a cost of approximately USD 5.5 million per store.

About Winn-Dixie

Winn-Dixie Stores, Inc.  is one of the nation’s largest food retailers. Founded in 1925, the Company is headquartered in Jacksonville, Florida.

The Company currently operates 484 retail grocery locations, including 379 in-store pharmacies, in Florida, Alabama, Louisiana, Georgia and Mississippi.

Brian Loubet Jambert
[email protected]
www.seafood.media


Information of the company:
Address: 5050 Edgewood Court
City: Jacksonville
State/ZIP: Florida (FL 32254)
Country: United States
Phone: +1 904 783 5000
Fax: +1 904 783 5235
E-Mail: [email protected]
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